Home Services Even When Price Is the Deciding Factor Apple Store Service is Expected

Home Services: Even When Price Is the Deciding Factor, Apple Store Service is Expected

I had just sat down at a Starbucks last night as I do many evenings and opened my laptop.  I cranked up my Spotify app and the phone rang. It was a call from a good friend. A good friend, who is soon to be making the jump from employee to self-employed owner of a […]

Corey Philip
President and founder of a home service / specialty trade contracting company (think patio's and deck) with a focus on customer experience. Data driven marketer. Runner. Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.
9 Ways to Be A Better Manager & Grow Your Company in 2018

9 Ways to Be A Better Manager & Grow Your Company in 2018

Whether you are a business owner and CEO or a high-ranking manager, it is important to be the best you can be, particularly if you are asking the same of your staff and business. Here are some of the ways you can progress this year, ensuring that you succeed and the business along with it. […]

Corey Philip
President and founder of a home service / specialty trade contracting company (think patio's and deck) with a focus on customer experience. Data driven marketer. Runner. Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.

2 Words That Can Only Hurt Your Service Business

Contractors and home service business owners love to throw these words around. They stick them everywhere. All over their website. On their business cards. In their social media profiles. It’s almost as if they’re happy to flaunt them. We’re not talking about ‘licensed’ & ‘Insured’. FREE ESTIMATES Everyone loves to use those words. And the […]

Corey Philip
President and founder of a home service / specialty trade contracting company (think patio's and deck) with a focus on customer experience. Data driven marketer. Runner. Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.
Facebook Ads vs. Google AdWords What Works Better For Home Service Providers

Facebook Ads vs. Google AdWords: What Works Better For Home Service Providers?

One of the most confusing aspects of digital marketing for home service business owners and contractors is deciding where to invest their money: Facebook Ads, or Google AdWords? There’s no right or wrong answer here: ultimately, at the end of the day, home service providers should be able to decide which nest they’d like to […]

Corey Philip
President and founder of a home service / specialty trade contracting company (think patio's and deck) with a focus on customer experience. Data driven marketer. Runner. Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.
4 Ways That Your Little Home Service Business Can Use Big Data

4 Ways That Your Little Home Service Business Can Use Big Data

Data is both everywhere and accessible. In fact, data is more accessible now than it ever has been before. Unfortunately, many small business owners are overwhelmed at the thought of trying to use data to enhance their business. While huge companies like Google can afford to hire several of the best data scientists from all […]

Corey Philip
President and founder of a home service / specialty trade contracting company (think patio's and deck) with a focus on customer experience. Data driven marketer. Runner. Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.
homeprosuccess best blog post for home service owners and managers

Best Blog Posts Of 2017 For Contractors & Service Business Owners

I started publishing this blog in the summer of this year. I had a hunch there were many service business owners; plumbers, electricians, pressure washers, maintenances companies, roofers, and many other tradesmen out there looking for help growing and operating their business. Hell I’m one of them. I’ve found very few regularly updated and active […]

Home improvement service van (electrician or hvac) at gas statation

2018 Top Home Improvement Franchise Niches

The riches are in the niches. I believe it, and I practice it my own company.  As I’ve learned through the school of hard knocks, it is really difficult to be profitable, efficient, and maintain quality standards, if you’re taking every project that rolls across your desk.  I’ve written about this extensively on my blog […]

Corey Philip
President and founder of a home service / specialty trade contracting company (think patio's and deck) with a focus on customer experience. Data driven marketer. Runner. Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.
10 Rules To Be More Successful Selling Home Improvement Projects

10 Rules To Be More Successful Selling Home Improvement Projects

Sales can be the most frustrating part of running a home service company (it’s right up there with finding good help).  Whether you’re a painter, carpet cleaner, or remodeler, you need sales.  If you’re trying to grow, your full time job is really: sales. Yet day in and day out it feels like you get […]

Corey Philip
President and founder of a home service / specialty trade contracting company (think patio's and deck) with a focus on customer experience. Data driven marketer. Runner. Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.
Your-Guide-to-Lean-Marketing

Your Guide to Lean Marketing

As a small business, you want to make the most of every dollar that you spend on marketing. I get that. I’ve run a small business in the home services industry for over five years now, and learning how to effectively spend our marketing dollars has been one of the biggest reasons why we’ve been […]

Corey Philip
President and founder of a home service / specialty trade contracting company (think patio's and deck) with a focus on customer experience. Data driven marketer. Runner. Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.

Struggling to Get Reviews From An Older Customer Base? Send Them Here

Getting customers to leave reviews is a challenge. A review requires a conscious effort, some thought, a login and time out of their day. No matter how many times you ask many, many customers will trickle out at some point in the process of leaving a review — unless of course they are disgruntled. Adding […]

Corey Philip
President and founder of a home service / specialty trade contracting company (think patio's and deck) with a focus on customer experience. Data driven marketer. Runner. Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.