One Powerful Word for More Referrals - Appreciation

One Powerful Word for More Referrals: Appreciation

Customers are essential to any business so it makes sense when organizations spend a long time trying to entice them. But often, after the initial wooing period, a customer signs up and barely hears from them again unless it’s to market or try and sell them something.  We’ve been there as a customer, and possibly […]

President and founder of a home service / specialty trade contracting company (think patio’s and deck) with a focus on customer experience. Data driven marketer. Runner.
Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.

homeprosuccess best blog post for home service owners and managers

Best Blog Posts Of 2017 For Contractors & Service Business Owners

I started publishing this blog in the summer of this year. I had a hunch there were many service business owners; plumbers, electricians, pressure washers, maintenances companies, roofers, and many other tradesmen out there looking for help growing and operating their business. Hell I’m one of them. I’ve found very few regularly updated and active […]

Home improvement service van (electrician or hvac) at gas statation

2018 Top Home Improvement Franchise Niches

The riches are in the niches. I believe it, and I practice it my own company.  As I’ve learned through the school of hard knocks, it is really difficult to be profitable, efficient, and maintain quality standards, if you’re taking every project that rolls across your desk.  I’ve written about this extensively on my blog […]

President and founder of a home service / specialty trade contracting company (think patio’s and deck) with a focus on customer experience. Data driven marketer. Runner.
Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.

How Specializing Benefits Your Business & Your Customers

How Specializing Benefits Your Business & Your Customers

You see them everywhere. The guys that ‘specialize’ in everything. They have advertisements for a wide range of services such as kitchen remodels, bathroom remodels, new carpet, drywall, windows & doors usually prefaced with the words “specializing in”. The problem? Their services are all mediocre, their bottom line is horrible, and they get little sleep. […]

President and founder of a home service / specialty trade contracting company (think patio’s and deck) with a focus on customer experience. Data driven marketer. Runner.
Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.

Billboard Campaign: Touche Or Go Home and Try again

Billboard Campaign: Touche Or Go Home and Try again?

Corey PhilipPresident and founder of a home service / specialty trade contracting company (think patio’s and deck) with a focus on customer experience. Data driven marketer. Runner. Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.

President and founder of a home service / specialty trade contracting company (think patio’s and deck) with a focus on customer experience. Data driven marketer. Runner.
Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.

Facebooks-Powerful-Marketing-Features-For-Home-Service-Businesses

Facebook’s Powerful Marketing Features For Home Service Businesses

Facebook is one of the most powerful marketing platforms in the world. One of the reasons why is that no other advertising platform enables users to target an audience specifically based on demographics, purchasing patterns, and certain behaviors. Traditional advertising methods of the past such as billboards, community mailers, yellow pages, radio, and television never […]

President and founder of a home service / specialty trade contracting company (think patio’s and deck) with a focus on customer experience. Data driven marketer. Runner.
Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.

Where To Start Hammering Down Your Marketing Costs For A Better ROI

Where To Start: Hammering Down Your Marketing Costs For A Better ROI

One thing that really shocks me is how many contractors and home service businesses just waste money on advertising.  I’ll see people running those DexKnows websites in AdWords all the time – multiple ones for the same company. It’s like the DexKnows sales people sold the same company the exact same marketing package and they […]

President and founder of a home service / specialty trade contracting company (think patio’s and deck) with a focus on customer experience. Data driven marketer. Runner.
Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.

7-Simple-Rules-I-Follow-to-Keep-My-Business-more-Efficient

7 Simple Rules I Follow to Keep My Business Efficient

When you’re first starting out in business, you’re going to find that you make a lot of mistakes. Like, a lot. I know that I did. When I first started my home service business when I was 22, there were a lot of policies and procedures that I would use that I thought would keep […]

President and founder of a home service / specialty trade contracting company (think patio’s and deck) with a focus on customer experience. Data driven marketer. Runner.
Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.

Free-Estimate-Requests-On-The-First-Call

Naturally Qualifying ‘Free Estimate’ Requests On The First Call

Finding leads and making sales isn’t easy. Not only do you have to generate the leads, but you then have to find customers who actually want to use your service. Tell me if the following scenario sounds familiar to you. Your phone rings, and on the other end of that phone call is someone who […]

President and founder of a home service / specialty trade contracting company (think patio’s and deck) with a focus on customer experience. Data driven marketer. Runner.
Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.

Close More Sales By Softly Taking Down The Barrier

No Pressure: Close More Sales By Softly Taking Down The Barrier

Sales can be awkward.  It can also be intimidating for many customers. Whether you’re a builder, remodeler, landscaper, or any other profession in the home service industry, your background likely isn’t in sales. However, it can be one of the most important skills that you need once you become an entrepreneur.  After all, you MUST […]

President and founder of a home service / specialty trade contracting company (think patio’s and deck) with a focus on customer experience. Data driven marketer. Runner.
Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.