Posts

6 Questions to Ask to Identify Your Target Service

Jack of all trades, master of none. During my time in the home service industry, I’ve found this saying to be accurate. There are a lot of companies out there who will offer everything from a kitchen remodel to a screen enclosure, and they often do many of those services poorly, are horribly inefficient at […]

President and founder of a home service / specialty trade contracting company (think patio’s and deck) with a focus on customer experience. Data driven marketer. Runner.
Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.

Need A Juicy Evergreen Service? Here’s Where to Get Some Ideas

An ‘evergreen service’; something that many people want, need, and can afford even in tough times, is a key weapon in the service business arsenal. They can keep you busy in between larger projects. They can provide a ‘(small) loss leader’ that can be offered to acquire new customers. A bathroom remodeler could offer bathtub […]

President and founder of a home service / specialty trade contracting company (think patio’s and deck) with a focus on customer experience. Data driven marketer. Runner.
Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.

The One Skill You Need To Master If You Want A Thriving Service Business

The One Skill You Need To Master If You Want A Thriving Service Business

My education is in accounting.  I spent 4 years and thousands of dollars to get a degree in it.   I’ve always been a numbers guys. I live by sound budgeting  and I do find the principals behind sound cash management important to succeeding in the business world. When I started my home service company, I […]

President and founder of a home service / specialty trade contracting company (think patio’s and deck) with a focus on customer experience. Data driven marketer. Runner.
Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.

Boosting Profits: Here’s Where You Can Really Save Some Money

When the operating account is low, cash flow is tight, and profits are barely in the black, I know what you do.  Every business has owner does it at the end of a rough month or quarter.  You run an income statement report, and go line by line, expanding each account to see further detail […]

President and founder of a home service / specialty trade contracting company (think patio’s and deck) with a focus on customer experience. Data driven marketer. Runner.
Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.

9 Ways to Be A Better Manager & Grow Your Company in 2018

9 Ways to Be A Better Manager & Grow Your Company in 2018

Whether you are a business owner and CEO or a high-ranking manager, it is important to be the best you can be, particularly if you are asking the same of your staff and business. Here are some of the ways you can progress this year, ensuring that you succeed and the business along with it. […]

President and founder of a home service / specialty trade contracting company (think patio’s and deck) with a focus on customer experience. Data driven marketer. Runner.
Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.

2 Words That Can Only Hurt Your Service Business

Contractors and home service business owners love to throw these words around. They stick them everywhere. All over their website. On their business cards. In their social media profiles. It’s almost as if they’re happy to flaunt them. We’re not talking about ‘licensed’ & ‘Insured’. FREE ESTIMATES Everyone loves to use those words. And the […]

President and founder of a home service / specialty trade contracting company (think patio’s and deck) with a focus on customer experience. Data driven marketer. Runner.
Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.

Is One Number Throwing Off Your #1 Key Performance Indicator

Is One Number Throwing Off Your #1 Key Performance Indicator?

KPI (Key Performance Indicator) Your key performance indicator should measure how effectively and efficiently your company is reaching the goals that you set. Do you know your most important KPI? In my home services company, where the largest expense is often payroll, and a few poor decisions can result in a few wasted days, the […]

President and founder of a home service / specialty trade contracting company (think patio’s and deck) with a focus on customer experience. Data driven marketer. Runner.
Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.

The Paradox of Choice Too Many Choices Might be Hurting Your Business

The Paradox of Choice: Too Many Choices Might be Hurting Your Business

The more choices your customers have, the better. Right? According to traditional marketing thought, that may have been the case. However, that train of thought no longer applies to the modern market. Although it may make sense to you to offer your customers as many choices as possible (say, 50 different cabinet options instead of […]

President and founder of a home service / specialty trade contracting company (think patio’s and deck) with a focus on customer experience. Data driven marketer. Runner.
Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.

5 Mistakes You Might be Making With Your Accounts Receivable

5 Mistakes You Might be Making With Your Accounts Receivable

As a business owner, the most important thing for you is getting paid. Unfortunately, it isn’t always easy.  Often times however, some customers want to get everything for nothing, they don’t pay on time, or they have all kinds of excuses about why they can’t pay right now. In fact, according to a recent study […]

President and founder of a home service / specialty trade contracting company (think patio’s and deck) with a focus on customer experience. Data driven marketer. Runner.
Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.

Daily Planning For Less Frustration, Increased Productivity And Better Sleep!

Daily Planning For Less Frustration, Increased Productivity And Better Sleep!

Do you ever feel overwhelmed about your workday? Maybe don’t feel like you’re getting enough done? Like there is just too much to do. You start every day with the intention of getting a lot done but next thing you know its dinner time and all you’ve done is deal with bullshit. I used to […]

President and founder of a home service / specialty trade contracting company (think patio’s and deck) with a focus on customer experience. Data driven marketer. Runner.
Currently working on a Facebook marketing course, exclusively for home service businesses. Want to be a part of it. Read more here.